Back when big data didn’t exist, it was difficult for businesses to learn more about their customers. In fact, they only knew as much about their customers as mortgage brokers did: their credit score, household size, and monthly salary. Without […]
Recent Posts
Digital Transformation in 2017: Digital Trends Businesses should Expect
In this technological age, mobile gadgets and the internet have changed how people interact with each other, and, subsequently, how they conduct purchases and engage with brands. Without a doubt, social media has had a huge impact on marketing, communication, […]
Preparing Yourself for a New Year of Business Opportunities in 2017
2017 is just around the corner, and it’s an opportunity for you to improve your company operations and employ a fresh, new approach to your business in the year ahead. Without making the necessary preparations, however, you might end up […]
Is Robotics the New Entrepreneur?
Is the technology that made the Terminator close to being a reality? Robotization in the workplace, after all, has taken over more than just factory production lines. They are present everywhere — from phone voice assistants to smarter kitchen applications. […]
Looking to Increase Brand Awareness? Start a Contest
The biggest challenge about being a business owner is thinking of ways to attract new leads and keeping current customers engaged. With the increased use of the internet to market brands in recent years, it is becoming more difficult for […]